{"id":772,"date":"2023-12-09T14:28:42","date_gmt":"2023-12-09T14:28:42","guid":{"rendered":"https:\/\/www.pjithub.com\/?page_id=772"},"modified":"2023-12-29T08:55:20","modified_gmt":"2023-12-29T08:55:20","slug":"search-engine-optimization","status":"publish","type":"page","link":"https:\/\/www.pjithub.com\/search-engine-optimization\/","title":{"rendered":"Search Engine Optimization (SEO)"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background contact-left nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:50px;--awb-padding-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_3_4 3_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:75%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.56%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.56%;--awb-width-medium:75%;--awb-order-medium:0;--awb-spacing-right-medium:2.56%;--awb-spacing-left-medium:2.56%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1110\" height=\"550\" title=\"service_image-1110&#215;550\" src=\"https:\/\/www.pjithub.com\/wp-content\/uploads\/2023\/12\/service_image-1110x550-1.jpg\" alt class=\"img-responsive wp-image-737\" srcset=\"https:\/\/www.pjithub.com\/wp-content\/uploads\/2023\/12\/service_image-1110x550-1-200x99.jpg 200w, https:\/\/www.pjithub.com\/wp-content\/uploads\/2023\/12\/service_image-1110x550-1-400x198.jpg 400w, https:\/\/www.pjithub.com\/wp-content\/uploads\/2023\/12\/service_image-1110x550-1-600x297.jpg 600w, https:\/\/www.pjithub.com\/wp-content\/uploads\/2023\/12\/service_image-1110x550-1-800x396.jpg 800w, https:\/\/www.pjithub.com\/wp-content\/uploads\/2023\/12\/service_image-1110x550-1.jpg 1110w\" sizes=\"(max-width: 640px) 100vw, 1110px\" \/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Search Engine Optimization (SEO)<\/h3><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-1\"><p>Search Engine Optimization (SEO) is a set of strategies and techniques used to increase the visibility and ranking of a website in search engine results pages (SERPs). Its goal is to improve a website&#8217;s organic (non-paid) traffic by making it more accessible, relevant, and trustworthy to search engines like Google, Bing, and Yahoo.By optimizing various aspects of a website, businesses aim to rank higher in search engine results pages (SERPs) for relevant keywords and phrases. This increased visibility can lead to more organic traffic, higher click-through rates, and potentially more conversions.<\/p>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">PJ IT Hub SEO involves several key elements:<\/h3><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><ul style=\"--awb-line-height:25.5px;--awb-icon-width:25.5px;--awb-icon-height:25.5px;--awb-icon-margin:10.5px;--awb-content-margin:36px;--awb-circlecolor:var(--awb-color5);--awb-circle-yes-font-size:13.2px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Keyword Research:<\/strong> Understanding what terms and phrases your target audience uses when searching for products, services, or information related to your business.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>On-Page Optimization:<\/strong> Optimizing individual pages on a website by incorporating relevant keywords into titles, meta descriptions, headers, and content. Ensuring the site is user-friendly, mobile-responsive, and fast-loading also falls under on-page optimization.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Off-Page Optimization:<\/strong> Building the website&#8217;s authority and credibility through strategies like link building, social media engagement, and partnerships with other reputable sites.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Technical SEO:<\/strong> Focusing on the technical aspects of a website to ensure it&#8217;s easily accessible and understandable by search engines. This includes optimizing site structure, URL structure, sitemaps, and ensuring proper indexing of content.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Content Quality:<\/strong> Creating valuable, relevant, and engaging content that satisfies user intent and provides solutions to their queries.<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><strong>Analytics and Monitoring:<\/strong> Continuously analyzing website performance using tools like Google Analytics to track traffic, user behavior, and keyword rankings. This statistics helps in creationup-to-date decisions for additional optimization.<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-2\"><p>SEO is a dynamic field that constantly evolves as search engines update their algorithms and user behavior changes. It is an ongoing process that requires continuous monitoring, analysis, and adjustments as search engine algorithms evolve and user behaviors change. The ultimate aim is to increase organic traffic and improve a website&#8217;s visibility, which can lead to higher conversions and business growth.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-color:rgba(255,255,255,0);--awb-bg-color-hover:rgba(255,255,255,0);--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><nav class=\"awb-menu awb-menu_column awb-menu_em-hover mobile-mode-collapse-to-button awb-menu_icons-left awb-menu_dc-yes mobile-trigger-fullwidth-off awb-menu_mobile-toggle awb-menu_indent-left mobile-size-full-absolute loading mega-menu-loading awb-menu_desktop awb-menu_dropdown awb-menu_expand-right awb-menu_transition-fade\" style=\"--awb-bg:var(--awb-color1);--awb-items-padding-top:15px;--awb-items-padding-right:15px;--awb-items-padding-bottom:15px;--awb-items-padding-left:15px;--awb-border-color:#f2f3f5;--awb-border-bottom:1px;--awb-active-color:var(--awb-custom_color_4);--awb-active-bg:var(--awb-color1);--awb-active-border-bottom:1px;--awb-active-border-color:#f2f3f5;--awb-icons-hover-color:var(--awb-custom_color_4);--awb-main-justify-content:flex-start;--awb-mobile-justify:flex-start;--awb-mobile-caret-left:auto;--awb-mobile-caret-right:0;--awb-fusion-font-family-typography:inherit;--awb-fusion-font-style-typography:normal;--awb-fusion-font-weight-typography:400;--awb-fusion-font-family-submenu-typography:inherit;--awb-fusion-font-style-submenu-typography:normal;--awb-fusion-font-weight-submenu-typography:400;--awb-fusion-font-family-mobile-typography:inherit;--awb-fusion-font-style-mobile-typography:normal;--awb-fusion-font-weight-mobile-typography:400;\" aria-label=\"Service Side Menu\" data-breakpoint=\"1024\" data-count=\"0\" data-transition-type=\"fade\" data-transition-time=\"300\" data-expand=\"right\"><button type=\"button\" class=\"awb-menu__m-toggle awb-menu__m-toggle_no-text\" aria-expanded=\"false\" aria-controls=\"menu-service-side-menu\"><span class=\"awb-menu__m-toggle-inner\"><span class=\"collapsed-nav-text\"><span class=\"screen-reader-text\">Toggle Navigation<\/span><\/span><span class=\"awb-menu__m-collapse-icon awb-menu__m-collapse-icon_no-text\"><span class=\"awb-menu__m-collapse-icon-open awb-menu__m-collapse-icon-open_no-text fa-bars fas\"><\/span><span class=\"awb-menu__m-collapse-icon-close awb-menu__m-collapse-icon-close_no-text fa-times fas\"><\/span><\/span><\/span><\/button><ul id=\"menu-service-side-menu\" class=\"fusion-menu awb-menu__main-ul awb-menu__main-ul_column\"><li  id=\"menu-item-716\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-716 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"716\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/react-vue-angular-js\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">React Vue Angular Js<\/span><\/a><\/li><li  id=\"menu-item-718\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-718 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"718\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/mobile-app-development\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Mobile app development<\/span><\/a><\/li><li  id=\"menu-item-719\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-719 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"719\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/web-development\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Web Development<\/span><\/a><\/li><li  id=\"menu-item-777\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-777 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"777\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/search-engine-optimization\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Search Engine Optimization<\/span><\/a><\/li><li  id=\"menu-item-778\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-778 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"778\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/social-media-marketing\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Social Media Marketing<\/span><\/a><\/li><li  id=\"menu-item-788\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-788 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"788\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/affilate-marketing\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Affilate Marketing<\/span><\/a><\/li><li  id=\"menu-item-789\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-789 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"789\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/content-writing\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Content Writing<\/span><\/a><\/li><li  id=\"menu-item-790\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-790 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"790\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/email-marketing\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Email Marketing<\/span><\/a><\/li><li  id=\"menu-item-808\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-808 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"808\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/animation-video-editing\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Animation &#038; Video Editing<\/span><\/a><\/li><li  id=\"menu-item-809\"  class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-809 awb-menu__li awb-menu__main-li awb-menu__main-li_regular\"  data-item-id=\"809\"><span class=\"awb-menu__main-background-default awb-menu__main-background-default_fade\"><\/span><span class=\"awb-menu__main-background-active awb-menu__main-background-active_fade\"><\/span><a  href=\"https:\/\/www.pjithub.com\/bulk-email-sms\/\" class=\"awb-menu__main-a awb-menu__main-a_regular\"><span class=\"menu-text\">Bulk email and SMS<\/span><\/a><\/li><\/ul><\/nav><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:30px;width:100%;\"><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:var(--awb-custom_color_4);--awb-bg-color-hover:var(--awb-custom_color_4);--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-five\"><h5 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">How can we help you?<\/h5><\/div><div class=\"fusion-text fusion-text-3\"><p>Contact us at the Consulting WP office nearest to you or submit a business inquiry online.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"\/contact-us\/\"><i class=\"fa-phone-alt fas button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text\">Contact Us<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-772","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PJ IT HUB - Best Search 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